Making a difference, one action at a time, and inspiring others to become self sufficient. This is what it is about. 

For more than 10 years, I have worked in several countries, covering more than 25 international markets and integrating multicultural business experience.
Global Marketing and Communications is part of a company's sound business development path. It is a science and an art. It requires technical, analytic, business and creative skills. But once it is implemented, it needs to seem easy and natural. 

The message conveyed in the video located at the bottom of this page illustrates this concept: simple yet impactful. Not complicated, yet extraordinary. It illustrates my goal and purpose in this field.  


Planning, implementation and optimization 

of functional and operational plans for:
  • Business development
  • Competitive analysis
  • Customer relations management and programs
  • International business missions
  • Key account management
  • Lobbying and sponsorship
  • Market researches and entry strategies
  • Marketing communications
  • Marketing strategy
  • Multi-million dollar budgets
  • Multi-million dollar project management
  • Regional and international outreach campaigns
  • ROI tracking systems
  • Value propositions


Development, creation and implementation of integrated marketing communications multi-functional projects and teams to generate more revenues through regional and international:
  • Advertising - TV, radio, web, print
  • Agency consulting, strategy and project management
  • Branding and branding policy
  • CRM
  • International events
  • PR/Media planning and strategy 
  • On-line marketing
  • Promotional campaigns
  • Social media integration
  • Tool kits (interactive, print, on-line, broadcast, website and e-tools)
  • Trade shows, domestic and international
  • Marketing mix (4 P’s) and SWOT Analysis



Ideation, creation and production of a brand, an image of a visual support that will facilitate the sales effort: 
  • Brochures
  • Business cards
  • Interactive presentations
  • Logos
  • Mail merges
  • Manuals
  • Microsites
  • Newsletters (print and electronic)
  • Photography
  • Trade show display materials
  • Urbanscapes
  • Websites